Apple strikes major deal with Google to power Siri with Gemini AI

Apple and Google announced Monday that the two tech giants have forged a major multi-year partnership that will power Siri with Google Gemini later this year. 

The deal, which will also bring Google cloud technology to iPhones, represents a major shift in Apple’s tech ecosystem, as the tech giant has never before relied on another company to power its AI tools. 

"Apple and Google have entered into a multi-year collaboration under which the next generation of Apple Foundation Models will be based on Google's Gemini models and cloud technology," the companies said in a joint statement. "These models will help power future Apple Intelligence features, including a more personalized Siri coming this year."

Apple said the company chose Google’s AI because it fit their needs the best, but all Apple AI features will still run in Apple-controlled environments, keeping user privacy intact.

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