President Trump's opportunity to fill a Supreme Court seat weeks before Election Day is delivering an eleventh-hour jolt to his reelection campaign, according to early analysis of social media data in battleground states.
"Coronavirus and the economy had been the issues driving a lot of the conversation online about this race, almost forever," Republican digital strategist Adam Meldrum told the Washington ExaminerThursday. "Within the last seven days, the Supreme Court has jumped up to the top."
The issue is good for Trump, Meldrum says. Emotions on the court issue land between 5 and 10 points higher on a scale than on the coronavirus and the economy, and Trump earns more positive chatter and enthusiasm on this in 9 of 11 battleground states.And he is tied with Joe Biden in Wisconsin and Minnesota.
What this reveals is people "are supportive of what he's doing and excited about what he's doing to fill the seat," Meldrum said, though the analysis is still very early.