On Saturday, TikTok star Dylan Mulvaney released a video for Bud Light as the beer's newest spokesperson and said the company sent the beer to commemorate the trans-identified activist and social media influencer's "365 Days of Girlhood" project.
Fox News reports that after backlash Bud Light's parent company, Anheuser-Busch, said in a statement the company "works with hundreds of influencers across our brands as one of many ways to authentically connect with audiences across various demographics and passion points. From time to time, we produce unique commemorative cans for fans and for brand influencers, like Dylan Mulvaney. This commemorative can was a gift to celebrate a personal milestone and is not for sale to the general public."